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Is There Primark in Milan?

Primark is a popular fashion retailer known for its affordable clothing and accessories. With stores located throughout Europe, many travelers may wonder if there is a Primark location in Milan, Italy. In this article, we will explore the current Primark store locations in Milan, as well as how to buy online from Primark Milan. Additionally, we will provide helpful information on alternative shopping options for travelers in Milan.

Primark Store Locations in Milan

As of the latest information available, there are two Primark store locations in Milan:

Fiordaliso Shopping Center

The Fiordaliso Shopping Center Primark store is located at Centro Commerciale “Fiordaliso, Fiordaliso MI IT, Via Eugenio Curiel, 25. The store is open from 9:00 AM to 10:00 PM and offers in-store shopping.

Via Torino

The Via Torino Primark store is located at Via Torino, 45. The store is open from 9:00 AM to 10:00 PM and offers in-store shopping.

Online Shopping from Primark Milan

In addition to shopping in-store, travelers can also buy online from Primark Milan. To do so, simply visit the Primark website and select the Italy option. From there, you can browse the online store and select the items you wish to purchase. Primark offers a range of clothing and accessories for men, women, and children, as well as home goods and beauty products.

One thing to keep in mind when shopping online from Primark Milan is that shipping to Italy is not currently available. However, shoppers can still purchase items online and have them delivered to a different European country where Primark has a presence, such as the United Kingdom or Spain. Alternatively, shoppers can also take advantage of Primark’s Click and Collect service, which allows them to order items online and pick them up in-store at a convenient time.

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Alternative Shopping Options in Milan

While Primark may be a popular shopping destination for travelers, there are plenty of other shopping options available in Milan. Here are some of the best alternatives:

Corso Buenos Aires

Corso Buenos Aires is a long shopping street located in the heart of Milan. It features a mix of high-end and affordable retailers, making it a great option for travelers on a budget. The street is easily accessible by public transportation and offers a wide range of clothing, accessories, and home goods.


OVS is a popular department store chain in Italy that offers a wide range of clothing and accessories at affordable prices. There are several OVS locations throughout Milan, making it a convenient option for travelers. In addition to its own brand, OVS also carries clothing from other popular brands.

Brera District

The Brera district is known for its artistic and bohemian vibe, and is home to several independent boutiques and artisanal shops. This area offers a range of unique clothing, accessories, and home goods that cannot be found in larger chain stores. It’s a great option for travelers looking for something one-of-a-kind.

Outlet Malls

Milan is also home to several outlet malls that offer discounted designer clothing and accessories. Some of the most popular outlet malls include Serravalle Designer Outlet, FoxTown Factory Store, and Vicolungo The Style Outlets. While these malls may be located outside of the city center, they offer a great opportunity to find high-end fashion at discounted prices.

Tips for Shopping in Milan

When shopping in Milan, there are a few tips to keep in mind:

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Be Prepared to Pay for Quality

Milan is known for its high-end fashion and luxury brands, so be prepared to pay more for items that are made with quality materials and craftsmanship. However, there are still plenty of affordable options available for those on a budget.

Look for Sales and Discounts

Many stores in Milan offer sales and discounts throughout the year, especially during the summer and winter sales seasons. Keep an eye out for signs advertising discounts and be sure to ask if there are any promotions or deals available.

Plan Ahead for Tax Refunds

Travelers who are not residents of the European Union are eligible for tax refunds on purchases made in Italy. Be sure to ask for a tax refund form when making purchases and follow the instructions on the form to receive the refund.


In conclusion, while Primark may be a popular shopping destination for travelers, there are plenty of other shopping options available in Milan. Corso Buenos Aires, OVS, the Brera district, and outlet malls are all great alternatives to explore. By keeping these tips in mind and exploring the city’s diverse shopping scene, travelers can find the perfect items to add to their wardrobe while visiting Milan.

Is There Primark in Milan?
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